Expertise to Product Scorecard

You’ve Got the Expertise.
Is It Ready to Scale?

Take the 2-Minute Scorecard to Find Out

Thousands of facilitators, coaches, and experts are turning their signature content into impactful online programs.

You can:

Build new income streams without adding more calls to your calendar
Reach more people—without compromising depth or connection
Package your brilliance into programs that work (even when you’re not in the room)

Are you ready?

You’ve built a career on trust, transformation, and results. You’ve got client stories, repeat referrals, and maybe even a signature workshop that people rave about.

What you might not have (yet) is a way to turn that brilliance into something scalable—without burning out or watering it down.

That’s where this quick, insight-rich scorecard comes in.

The Expertise to Income Scorecard Helps You:

See how close you are to launching a digital offering
Spot where you’re strong—and where small shifts can unlock big returns
Get clear next steps, tailored to your stage

HOW THIS ASSESSMENT WORKS

6 categories, 18 questions, and 5 minutes is all we need to assess your readiness against six core categories:

Shine

AKA Your Personal Brand

Is your expertise visible, trusted, and clearly differentiated?

Signal

AKA Proof of Concept

Have you validated your ideas through paid work, testimonials, and repeat clients?

Shape

AKA Content Readiness

Do you have raw material—talks, slides, worksheets, or insights—ready to be transformed into learning experiences?

​Expertise to Product Scorecard

You’ve Got the Expertise. Is It Ready to Scale?